Webinar replay – Top 10 âGo-to-Marketâ Mistakes Made by Federal Contractors and How to Avoid Them
There are two proven axioms in Federal Government business development (BD) and capture: âYou probably donât know what you donât know,â and âIf you donât already know whoâs the âpigeonâ around the poker table, itâs mostly likely YOU!â
Surprisingly, many companies donât know what they donât know when it comes to market strategy and Go-to-Market planning, and they make the same mistakes over and over. In this webinar, we discuss the top 10 mistakes and how you can avoid them.
How to double win rates with seven quality measures
Lohfeld Consulting Groupâs 7 quality measures more than double proposal win rates and help government contractors compete more effectively.
How to do more with less and win more [webinar]
Doing more with less does not mean longer hours for less pay, but rather leverages continuous process improvement, teamwork, creativity, and ongoing training to result in long-term savings. Lisa and Brenda share best practices for cost savings.
How to know what makes your bid a winner or a loser
I was asked to review a major best-value bid for a firm that was notified they had lost and wanted to protest. Emotions were running high, and they were making… Continue reading How to know what makes your bid a winner or a loser
Marketing: the engine and fuel that drives successful companies
Peter F. Drucker (1909â2005), the world-renowned management visionary and guru, was fond of saying, âBecause its purpose is to create a customer, the business has twoâand only twoâfunctions: Marketing and… Continue reading Marketing: the engine and fuel that drives successful companies
How to navigate a significant decline in revenue
A significantly greater proportion of large businesses indicated that 2013 revenue was essentially flat or had a moderate decline, while a significantly greater proportion of small businesses indicated a significant… Continue reading How to navigate a significant decline in revenue
How to operate differently in 2014
Chris Dorobek recently interviewed Bob Lohfeld to get more insights from our poll of government contractors’ 2013 results and 2014 competitive strategy changes.
Can we really improve information technology procurement? Absolutely.
procurement By Eric Gregory, Senior Vice President of Consulting at Shipley Associates and Bob Lohfeld, Founder and CEO of Lohfeld Consulting Group Witness the latest debacle in IT procurement: Healthcare.gov.… Continue reading Can we really improve information technology procurement? Absolutely.
How government contractors can reshape growth strategies in 2014
With three out of every four government contractors having flat or declining sales in 2013, it should come as no surprise that many companies are rethinking their go-to-market strategy and… Continue reading How government contractors can reshape growth strategies in 2014
APMP NCA mentorship program â a chance to pay it forward
December 4 was a great milestone in APMP-NCA historyâour chapter kicked off a new mentorship program to pair experienced capture and proposal professionals with less-experienced protĂ©gĂ©s. Lohfeld Consulting Group Principal… Continue reading APMP NCA mentorship program â a chance to pay it forward