proposal innovation

How to Describe Innovation in Proposals

Brenda Crist
The picture illustrates innovation

Make no mistake: The government is looking to government contractors to deliver innovations that will increase mission readiness, decrease costs, and support its new initiatives. For example, Executive Order 14179, Removing Barriers to American Leadership in Artificial Intelligence,aims to promote U.S. leadership in AI development. Government evaluators frequently score innovations in proposals as strengths if they benefit operations and offer an acceptable level of risk at a competitive price point. Given that fact, what constitutes an innovation, how do you describe it, how do you depict it, and what makes customers believe it might benefit them?

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