metrics

Use Metrics as a Tool to Improve Bid and Proposal-related Performance

Introduction As bid and proposal professionals, we continuously aim to enhance our performance to win contracts and business opportunities. Unfortunately, the traditional approach to evaluating our success often relies solely on the proposal win rate, which may not always reflect our true performance. To address this gap and drive continuous improvement, it’s essential to establish a metrics program that assesses the performance factors within our control. This article explores the key steps in building and implementing an effective metrics program and suggests metrics you can select from to build your program.

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