As any gardener knows, without the proper care, your plants won’t grow and flourish! Well, the same can be said for your business. You must plan, prepare, and implement the… Continue reading Show me the money! (Part 4) Effective messaging and communications to attract and engage customers

As we discussed in our previous posts (What is Go-to-Market? and The data behind a Go-to-Market strategy), in order to build an actionable, comprehensive Go-to-Market (GTM) strategy, you must first… Continue reading Show me the money! (Part 3) Building your Go-to-Market strategy

Welcome! As we mentioned in our introductory post, What is Go-To-Market?, here is part 2 in our series discussing the importance of Go-To-Market (GTM) Strategy—a significant tool for successful business… Continue reading Show me the money! (Part 2) The data behind a Go-to-Market strategy

Welcome! Over the next few weeks, we will be posting a series on the importance of Go-to-Market (GTM) Strategy—a significant tool for successful business development and sales efforts. So, let’s… Continue reading Show me the money! (Part 1) What is Go-to-Market?

Innovation is not simply about new ideas. It is also about responding rapidly and effectively to changing market conditions. The Federal Government is gradually emulating successful commercial market innovations such… Continue reading Procurement innovation

The beginning of the year is a great time for proposal professionals to evaluate their professional development and schedule time to polish their skills. So, let’s take a test on… Continue reading Rank your BD, capture, and proposal skills against APMP key competency areas

Watch the webinar replay and listen to the podcast (MP3) Recently, Bob Lohfeld, CEO, Lohfeld Consulting Group and Bill Gormley, President and Managing Partner, The Gormley Group discussed various challenges… Continue reading Q&A Part 5: General questions – BD, Capture, and Proposals

Watch the webinar replay and listen to the podcast (MP3) Recently, Bob Lohfeld, CEO, Lohfeld Consulting Group and Bill Gormley, President and Managing Partner, The Gormley Group discussed various challenges… Continue reading Q&A Part 3: Small/mid-tier competition considerations—and what it means to be a large organization with contracts moving back into small business set asides

Watch the webinar replay and listen to the podcast (MP3) Recently, Bob Lohfeld, CEO, Lohfeld Consulting Group and Bill Gormley, President and Managing Partner, The Gormley Group discussed various challenges… Continue reading Q&A Part 4: Capture and proposal processes

Watch the webinar replay and listen to the podcast (MP3) Recently, Bob Lohfeld, CEO, Lohfeld Consulting Group and Bill Gormley, President and Managing Partner, The Gormley Group discussed various challenges… Continue reading Q&A Part 2: Topics in the news