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How to Make Your RFI Response Unforgettable

Brenda Crist

Responding to a request for information (RFI) might seem like a low-stakes exercise, but don’t be fooled. RFIs are often the first step in shaping a government agency’s procurement strategy, and they can set the tone for future requests. Yet, many companies miss the mark by providing fluffy marketing language, irrelevant capabilities, unsolicited opinions, or worse, too much information about their solution.

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