I’ve noticed a trend with some companies to use section M of the government solicitation document as the basis for their proposal structure. While I understand the desire to make… Continue reading L versus M – Here is where to start your proposal

Lohfeld Consulting Group’s Strength-Based Winning™ training helps you vet, solution, articulate and deliver a compelling proposal that speaks directly to what the customer values. Our students learn how to develop… Continue reading Strength-Based Winning™: Training Refresh

As BD professionals, we care about ALL information assets of our organizations. More than any other group, we appreciate the potential value, from competitive differentiation to reusable content to proof… Continue reading How to Improve Win Rates through Asset Integration and Content Management

Proposal professionals are some of the hardest working people in any company. Despite their hard work, they may face a losing streak from time to time. These losses can erode… Continue reading How to Beat a Losing Streak

Reprinted with permission from APMP-NCA eZine We Want to Change Most organizations and individuals agree that they could do better. As a capture and proposal expert, I work with dozens… Continue reading Nudging Toward Change

Proposal professionals can expect to see an increase in “coding challenges” added to Request for Proposal (RFP) requirements. Government and industry are using coding challenges to either down-select Offerors as… Continue reading How to win your next customer coding challenge

Click here to listen to Mark’s interview On March 4, 2019, Amtower Off Center, host Mark Amtower interviewed Bob Lohfeld, founder and CEO of Lohfeld Consulting Group on issues regarding the… Continue reading Keys to creating winning proposals | Amtower Off Center

One of the best ways to improve your writing is to use active verbs instead of nominalizations. What is a nominalization, anyway? A nominalization is a verb converted into a… Continue reading How to Improve your Writing Series – Avoid Nominalizations

The great proposal did not start out great – nor did it focus on Strengths. In the beginning, 15 months prior to RFP release, there were the usual problems we… Continue reading The Great Proposal: A True Story of Strengths

There’s an old adage: Saying it is one thing, but proving it is another. In the world of GSA OASIS On-Ramps, this adage is very fitting. GSA has announced that… Continue reading Beware the OASIS On-Ramp. It isn’t as easy as it looks