Strength-Based Solutioning®
Use the power of “how” to increase your win probability.
High-scoring proposals do more than just meet the solicitation requirements. Compelling solutions directly address what the customer values. They detail your discriminating value proposition: how your solution exceeds customer expectations for quality, timeliness, cost-effectiveness, compliance, mission success, and/or risk mitigation. These are your strengths. And without them, your proposal is simply weak.
But figuring out these critical “how” questions of people, processes, and technology requires knowledge and effort. That’s where Lohfeld Consulting’s experts can help.
Strength-Based Solutioning®
Strength-Based Solutioning®® helps efficiently identify and vet solutions to increase your win probability.
Our capture and proposal teams implement our proven Strength-Based Winning® methodology at every step of solution and value proposition development.
Our support includes:
- Planning and managing effective Strength-Based Solutioning® sessions
- Identifying proven benefits that exceed the solicitation requirements to qualify as strengths
- Vetting proposed strengths with potential evaluators, stakeholders, and influencers prior to RFP drop
- Refining strengths maps and validating substantiating proofs
- Crafting strength statements (these are more effective than win themes!)
- Creating a clear roadmap for proposal drafts that showcase strengths with substantiating proofs
- Budgeting and mapping information to solicitation requirements, instructions, and evaluation factors
- Leading and managing iterative reviews of the draft proposal for refinement
Strength-Based Solutioning®
Give your capture and proposal teams a powerful starting point.
In addition, our experts can train your team in our Strength-Based Solutioning® approach.
In this class, you’ll learn:
- How the government evaluates proposals and determines strengths, weaknesses, deficiencies, and risks
- How to plan and manage effective Strength-Based Solutioning® sessions
- How to budget and map strengths for higher scores
- How to write proposal text featuring strengths that are supported by proof points
- How to conduct strength-based proposal reviews and score your proposal like a government evaluator
- How to use review results to increase proposal evaluation scores efficiently
